Senior Product Manager, AI Copilot & Conversation Intelligence
A Place for Mom
A Place for Mom is building the AI-powered platform to change that, and to step-change the industry standard for finding the right senior care option for loved ones. We are looking for a Senior Product Manager to own how A Place for Mom advisors reach families across phone, SMS, and chat, and the intelligence built on those conversations, from the first call through to the move.
You will design and ship the systems advisors rely on in every conversation: the channels they use to connect, the live transcript those conversations produce, and the real-time coaching and insights built on top of it. You will partner across Product, Engineering, Data, Sales, Sales Operations, and Compliance, and own measurable outcomes in connection rate, advisor efficiency, and move-in rate.
This is an AI-native product role with deep technical fluency, not a telephony role with AI seasoning. If you use AI to do your own best work every day, think at the architecture level, and want to turn every family conversation into an input to the product, this is for you.
Be the product owner for our telephony systems and every advisor-to-family communication channel: outbound and inbound calling, SMS, advisor chat, and follow-up email
Own the product strategy and roadmap for how advisors reach families across phone, SMS, and chat, and how the right channel gets chosen for each family
Lead the product side of our move to a next-generation contact center platform: evaluation, migration, and keeping todays platform stable and current until cutover
Treat the live transcript as a product: define the contract that real-time coaching, call scoring, the familys care profile, and advisor summaries all build on
Balance what each consumer needs, from real-time delivery during the call to complete post-call records to structured data pulled from what the family said
Copilot and conversation intelligence
Build real-time, in-app coaching and insights that guide advisors during the call, not after it
Build call scoring and coaching dashboards that give sales managers clear coaching opportunities, scored off our own transcripts inside our own product
Own the treatment each family receives: the mix and cadence of calls, SMS, and email, and the outreach strategy that keeps families engaged through a long decision
Partner with our provider-facing teams to deliver live transfer to senior care partners across our network
The next-generation contact center platform is live for advisors, and live transcription is flowing into the product as a defined contract other teams build on
Compliance requirements are built into every channel, with no regressions through the platform migration
5–8+ years of experience in product management, including shipping real-time, conversational, or communications products such as contact center, telephony, messaging, or voice
~ AI-native in how you work, not just in what you build: you use LLMs and agents every day to research, prototype, analyze, and ship, running work in parallel and putting interactive prototypes in front of people instead of decks
~ Hands-on experience applying LLMs to real data: you connect models directly to data sources to explore on your own, and you have used them to analyze conversations at scale, defining the signals to extract before you run the analysis
~ Sound judgment on where AI belongs: you know when a deterministic system beats an agentic one, especially where attribution matters, and how to give a deterministic flow an agentic feel
~ Technical fluency at the architecture level, including APIs, event streams, data models, identity resolution, and real-time transcription pipelines, and the ability to shape sequencing around technical constraints and hard dependencies
~ A habit of starting with a quantifiable wedge, not the whole vision, and building reusable primitives that outlast the platform they launch on
~ Experience aligning sales leadership, operations, compliance, and engineering around a shared roadmap
~ Bonus: contact center platform migrations, speech and transcription technology, conversation intelligence or call scoring, TCPA or do-not-call compliance, marketplace or health-adjacent domains
Mission-driven work that helps families make meaningful, high-stakes decisions
The opportunity to shape how AI shows up in every advisor conversation at a pivotal moment for our advisor platform
A role that combines communications infrastructure, conversation intelligence, and AI-native product building, three skill sets that rarely sit in one seat
The chance to turn every family conversation into an input to the product, and to build the coaching that no competitor can buy
Bonus: 10% Corporate Bonus
Dental insurance
~ Health insurance
~ A Place for Mom is the leading platform guiding families through every stage of the aging journey. Together, we simplify the senior care search with free, personalized support — connecting caregivers and their loved ones to vetted providers from our network of 15,000+ senior living communities and home care agencies.
Since 2000, our teams have helped millions of families find care that fits their needs. Behind every referral and resource is a shared goal: to help families focus on what matters most — their love for each other.
Whether you’re supporting families directly or driving innovation behind the scenes, your work at A Place for Mom makes a real difference.
Mission Over Me
: We find purpose in helping caregivers and their senior loved ones while approaching our work with empathy.
Win The Right Way
: We see organizational integrity as the foundation for how we operate.
APFM will never ask you to provide sensitive personal information as part of the recruiting process, such as your social security number; require any fees, payments, or access to financial accounts; If you suspect you are being scammed or have been scammed online, you may report the crime to the Federal Bureau of Investigation and obtain more information regarding online scams at the Federal Trade Commission.
All your information will be kept confidential according to EEO guidelines.
Reference: 4487_21604227