Science & Technology
Company-A-CPC
Marketing Science AI Scientist Role
Scotiabank
Join a dynamic team as a Senior AI Scientist in Marketing Science, based in Toronto. Utilize advanced analytics to enhance marketing decision-making with AI/ML technologies. This senior position focuses on the lifecycle of AI applications in marketing strategy and analytics. You will execute AI-driven models and deliver insights while collaborating with stakeholders to inform marketing actions. Your expertise will help in building scalable solutions that optimize marketing efforts and engage customers effectively. Key Responsibilities: • Develop and enhance AI/ML-driven marketing analytics models • Lead implementation of intelligent automation solutions • Optimize marketing investment through data-driven frameworks • Design machine learning pipelines for enterprise use • Formulate client insights to improve marketing strategy Requirements: • Bachelor's degree in Statistics, Computer Science, or related field • 8+ years in relevant analytics roles • Banking or financial services experience required • Proven expertise in client segmentation model development • Effective in communicating complex insights to teams Employ your analytical skills to influence marketing strategies with innovative AI solutions in this key role.
Reference: 3146069539